lynjadesign

MOTHERSHIP:

Voyage into Afrofuturism


360 ad campaign promoting re-opening exhibit event at Oakland Museum of California (OMCA)

Design and art direction for animated banner ad.

— PROJECT NAME

MOTHERSHIP:

Voyage into

Afrofuturism


— ROLE

Art Direction

Design

Execution


— COPYWRITER

Dan Michels


— EXEC. CREATIVE DIRECTOR

Dallas Baker


Oakland Museum of CA (OMCA) re-opened their doors after the pandemic lockdown with an art exhibition called Mothership: Voyage into Afrofuturism. As the Art Director/Designer on the project, I created an ad campaign with a hero image from an afrofuturism artist exhibiting at the event. The campaign launched with ads on bus wraps, billboards, static and animated banners, and newspapers in both print and digital.


It was an amazing creative experience marrying my value of diversity in the arts and my love for branding and design.